Hello Friends...
Before starting this lesson please read my previous blogs also. So in this blog we discuss about following points:-

1.    What is Social Media Marketing
2.    Why social media marketing needed.
3.    Current Scenario of Social Media Marketing.
4.    Which products are truly affect on social media marketing.
So lets begin,

What is Social Media Marketing:- Basically social media marketing is sub part of the digital marketing and  Digital marketing is the component of marketing that utilizes internet and online based digital technologies such as desktop computers, laptops, mobile phones and other digital media and platforms(Facebook, Twitter, Instagram etc.)  to promote products and services. In social media marketing it makes use of various social media platforms such as Facebook, Instagram, Twitter.  Now a day Instagram becomes famous platform for social media marketing. We can simply create our account on Instagram and post our product information in that. It will make you more and more famous than any other platform.

Why social media marketing needed.:- Now a days the world is truly operated on digital media so we have to upgrade our self in that platform. The marketing techniques which are previously used are not working anymore in this digital world. In order to make our business online we must use of social media marketing. It will help you to reach your product up to millions of people.

 Current Scenario of Social Media Marketing.:- In India, the scope of social media is immense and increasing rapidly. A survey conducted in 2019 which includes top businesses admitted that 15-20% of their marketing budget is allocated for social media advertising. From that we can easily understand the social media marketing importance. There will not be any person who don’t know what is social media is. Isn’t it? But many individual don’t know how social media is important in their career growth or in business.


Which products are truly affect on social media marketing.:- The first thing we have to understand before making any social media marketing is we have to know exactly who are going to buy your products i.e. you have to understand your customers. After successfully analyzing customers then you must think about how your product will help to the people in their needs. Once you understand the people needs then you can choose the platform in which you can advertise your products. You must provide sell on your products occasionally so that more customers will connect with your organization.

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